Premium purchasing app Her Black E-book has added cashback rewards to its platform forward of Australian Vogue Week, which kicks off on Monday.
Her Black E-book is the brainchild of Sali Sasi and Julie Stevanj, the sisters behind Stylerunner. The pair announced their latest entrepreneurial venture last October, and in February, raised $1.6 million in Seed funding, with ASX-listed Contact Ventures amongst its backers.
The app is designed to draw and interact Gen Z, Millennials and discerning girls who love to buy style and equipment.
Stevanja stated the brand new cashback function permits manufacturers to present shoppers actual money again once they make a buy throughout a given promotional window.
“We’re excited to carry cashback rewards to the ladies of Australia from a lot of their favorite manufacturers, together with Web-A-Porter, Guess, Estee Lauder, SSENSE, ModelCo, Jurlique and plenty of extra,” she stated.
“Females are making purchases daily throughout style, magnificence, journey and homewares and leaving cash on the desk. One thing we hope to assist bridge by way of our purchasing app.”
Her Black E-book is an official associate of Afterpay Australian Vogue Week, which runs from Might 9-23.
Stevanja stated the timing was excellent to launch their newest incentive and share with folks at Vogue Week. For many who can’t be there for the Her Black E-book activation, they’ve developed the ‘Store Australian’ Procuring Pageant’ on the app.
“From the consolation of their dwelling and within the palm of their arms, shoppers can store unique offers throughout many iconic Australian manufacturers, together with Anna Quan, Lee Mathews, SNDYS, Saturday the Label, Reliquia Jewelry, Within the Roundhouse, Bare Sundays,” she stated.
Extra that 500 manufacturers have signed on, and types can associate immediately through Her Black E-book’s associate portal, or join through affiliate channels akin to Fee Manufacturing facility, Awin and Rakuten.
The ‘freemium’ app, out there on iOS and Android, permits person to obtain and browse affords and promotions, together with cashback without cost, with the choice to subscribe to 12, 6, or 3 months for full entry to flash gross sales listings and notifications from most well-liked manufacturers.
